Gen Z and Millennials: What Motivates Their Garden Center Visits?
Our latest survey compares Gen Z and Millennial gardeners’ shopping habits at garden centers. From what drives their visits to how they choose products, discover key insights on how each generation interacts with retailers and what it means for your business.
Why Gardeners Garden: Exploring Generational Motivations for Gardening
Discover why gardeners of all ages take to their gardens. From wellness to beauty, we explore generational differences in motivations for gardening.
The Challenges of Native Plant Gardening: Insights from Gardeners
Discover the main challenges gardeners face when planting native plants, from availability and cost to cultivation difficulties. Learn how these obstacles impact their gardening choices and explore where they turn for information on native species.
Native Plants: How do gardeners define them?
This Insight examines how gardeners define the term Native Plant. Expect a wide range of replies as you dive into this intriguing Insight.
Native Plants: Gardeners’ Opinions & Sentiments
Explore gardeners’ nuanced views on native vs. non-native plants, including perceptions of invasiveness, benefits, and the rise of nativars.
Seed Planting Trends: Gardeners’ Preferences and Reasons
Are gardeners moving towards planting more from seeds? If yes, what are the underlying reasons? Could it be that some gardeners perceive that planting from seeds is a way to reduce gardening spend?
Awareness of Wildlife Certification Programs
Are gardeners aware they can certify their gardens as wildlife habitats? This Insight explores results from a recent survey, and includes additional info such as which certifying organizations gardeners are aware of, and more.
Native Plants in Gardens: How Prevalent Are They?
Explore how gardeners are integrating native plants into their gardens. How prevalent are they, and what proportion of gardens do they occupy?
Native Plants: How Familiar Are Gardeners?
Explore gardeners’ familiarity with native plants, ecotypes, and nativars, uncovering how well these concepts are understood.
How Do Gardeners Feel About Buying Online?
Discover what gardeners really think about buying gardening essentials online! Our latest survey results highlight satisfaction levels across categories like seeds, plants, and fertilizers. Plus, we delve into how demographics influence shopping habits. Are seeds the top choice? Why are indoor plants lagging behind? Find out more and see how you compare with other gardeners in our insightful excerpt.
