Actionable insights and research for the garden and lifestyle sectors

At Simple Spring, our goal is to provide data-driven consumer research for small businesses in the green industry that rivals what the big boxes get. Our data, interpretation and insight products offer small business owners actionable takeaways to make their enterprises more profitable, streamlined, and informed.

Inflationary Impact on Holiday Spending Report

A timely excerpt from the longer Grownomics Survey 2022/23 just in time for holiday sales.

Garden Journey Report 2022

Insights from our Great Grow Along event attendees on their gardening journey. This engaged audience might surprise you and encourage new ways of thinking about your business.

Fresh Full Spectrum Data

Proprietary mix from a unique variety of sources, delivered year round

Expert Commentary

Industry experts share how to apply insights to grow your business

Data deep dive

Filter and sort data the way you want it in our Insights dashboard

Authentic Audiences

Sentiments are captured from engaged consumers ready to purchase